How to monetize Telegram games and bots beyond ads and tokens
Short answer: Telegram games and bots can earn real money today — not only when tokens list — by giving users real gifts from digital services after a daily claim, a completed task or a level-up. Instead of fractions of a cent per ad impression, the project earns a CPA payout for each confirmed action, and integration is a single link or inline button.
Key takeaways
- Tap-to-earn and claim-based games have huge daily activity but little real revenue.
- Ad impressions in mini-apps are cheap at scale and irritate users.
- Repetitive “subscribe to the channel” tasks are tiring and bring little value.
- Real gifts after a daily claim give users a meaningful reward and the project a CPA payout.
- Tokens stay your in-game currency; gifts are an extra real-world reward next to them.
The monetization gap of Telegram games
Telegram games — tap-to-earn clickers, farming games, quiz bots — grow fast because entry is free and rewards are frequent. Users come back every day for the daily claim, complete tasks and invite friends. But the project often earns little real money: tokens are not liquid yet, in-app purchases are rare, and ads pay pennies.
This gap between activity and revenue is the core problem. Closing it does not require changing the game — only adding a reward format that advertisers are willing to pay for.
Why ads and subscription tasks are not enough
- Ad networks pay per impression; at Telegram scale the rate per user is tiny.
- Full-screen ads interrupt the game loop and push users to competitors.
- “Subscribe to the channel” tasks are repetitive, users stop doing them, and their value for sponsors falls.
- Token rewards are promises for the future, not income today.
Where to place real gifts in a Telegram game or bot
| Moment | How it looks | Why it works |
|---|---|---|
| Daily claim | Tokens plus a “Pick a gift” button | Users come every day |
| Completed task | A real gift instead of another subscription | A meaningful reward for effort |
| New level or league | A gift for reaching the next stage | A peak of positive emotion |
| Referral milestone | Gifts for inviting five friends | Rewards growth without inflation of tokens |
| Bot message after an action | Inline “Get gifts” button | Works without a mini-app |
Tokens and gifts together
Gifts do not replace your token economy. After a daily claim the user receives their tokens as usual and, next to them, a button to choose a real gift: a VPN trial, an eSIM discount or a music subscription. Tokens keep motivating long-term activity, while gifts bring real revenue now.
Because gifts are funded by advertisers, they also reduce pressure on the token supply: you reward users with something valuable without minting more.
How integration works in a bot
- After the user’s action the bot sends a message with an inline button.
- The button opens the gift page with your partner ID in Telegram’s in-app browser.
- The user spins the gift wheel and picks gifts matched to their country.
- If the user activates a partner service, the action is attributed to your project by click ID.
- After the advertiser confirms the action, the payout appears in your partner cabinet.
No SDK, no backend changes beyond the button, and no user data shared. The official Telegram documentation on bots and Web Apps describes how inline buttons open web pages inside the messenger.
Impressions vs. confirmed actions: a simple comparison
Illustrative example, not a forecast: 200,000 daily claims a month. With ads at $0.40 per thousand impressions, that is about $80. With gifts, if 6% open them, 3% of those complete a confirmed action and the payout is $8, that is 200,000 × 0.06 × 0.03 × $8 = $2,880 a month. Real numbers depend on geo and the gift set, so test on your own audience.
Protecting against bots and fake activity
Telegram games attract farms and multi-accounts. CPA gifts are naturally resistant to them: payouts come only for actions confirmed by the advertiser — a real sign-up, trial or payment. Bots do not complete paid subscriptions, and CPA networks reject suspicious traffic. Never pay users for completing offers: it is forbidden by networks and leads to rejected actions.
A walkthrough: a daily claim that earns real money
- A player opens the bot for the daily claim and receives 1,000 game coins.
- The bot message adds an inline button: “Daily bonus claimed — pick a gift”.
- The gift page opens in Telegram; the player spins the wheel and picks an eSIM discount and a VPN trial.
- The player buys the eSIM before a trip using the promo code.
- After confirmation the payout appears in the partner cabinet — real revenue from a free daily reward.
Which Telegram projects fit
- Tap-to-earn and clicker games with daily activity.
- Farming, idle and quiz games in mini-apps.
- Utility bots with frequent successful actions: exchange, conversion, downloads.
- Communities with task systems and referral programs.
Metrics to track after launch
Measure the gift funnel step by step instead of looking only at total revenue. The partner cabinet shows clicks, pending and confirmed actions and your earnings by offer, by day and by your own placement tags (sub, sub2, sub3). Combine them with your own count of operations to get the rest of the funnel:
| Metric | What it shows | How to improve it |
|---|---|---|
| Gift open rate | Share of claims where the user opened the gift page | Test the moment, button text and placement |
| Click-through to offers | Share of gift page visitors who opened at least one offer | Switch off irrelevant offers, keep the set short |
| Pending actions | Conversions reported but not yet validated | Wait for the validation period before judging |
| Confirmed actions | Validated conversions that will be paid | Prioritise offers with a high confirmation rate |
| Revenue per 1,000 operations | Comparable efficiency across moments and countries | Keep the moments and geos with the best value |
How attribution works under the hood
When the user opens an offer from the gift page, getbonus redirects them to the advertiser through a tracking link that contains your partner ID, a unique click ID and, if you use them, your own placement tags as sub-parameters. No personal data is added. If the user signs up or pays, the advertiser or CPA network records the conversion with the same click ID.
The conversion then comes back to getbonus through a postback, an API sync or a controlled import. It first appears as pending, then becomes confirmed or rejected after the advertiser’s checks. Status updates are applied to the same record, so one action is never counted twice. Your share of confirmed actions is added to your balance in the partner cabinet, next to pending earnings and the history of your payouts.
If you want this data in your own system, add a postback URL in the partner cabinet. For every status update getbonus sends the click ID, your placement tags, the offer ID, the status and your share of the payout.
Glossary: key terms
- CPA (cost per action) — a pricing model where the advertiser pays only for a defined action: a sign-up, trial, first payment or subscription.
- Confirmed action — an action the advertiser or CPA network has validated after checking for refunds and fraud; only confirmed actions are paid.
- Click ID — a unique technical identifier added to each click so that a later conversion can be attributed to the right partner and placement.
- Postback — a server-to-server notification from the advertiser or network that reports a conversion and its status.
- Revenue share — the agreed split of the advertiser’s payout between getbonus and the partner.
- Daily claim — a free reward a user collects once a day in a Telegram game or bot.
- Tap-to-earn — a game genre where users earn in-game points by tapping and completing simple tasks.
See how gifts work in a live demo
Open the demo →Frequently asked questions
How do Telegram games make money?
Through in-app purchases with Stars, ads, sponsored tasks, token sales and CPA offers. CPA gifts pay per confirmed action and do not interrupt gameplay, which makes them a strong addition to the usual mix.
Can a Telegram bot earn money without a mini-app?
Yes. An inline button in a bot message that opens the gift page is enough. The page opens in Telegram’s in-app browser.
Do gifts replace tokens?
No. Tokens remain your in-game currency. Gifts are an extra real-world reward that brings revenue today.
Is it safe from bot farms?
Payouts come only for actions confirmed by advertisers, which bots do not complete. Networks also filter suspicious traffic.
How long does integration take?
Usually about two business days: add the button, test the link and the reporting, then launch.
Can gifts replace sponsored subscription tasks?
They can replace part of them. Gifts give users a tangible reward and pay per confirmed action, which is often worth more than a subscription task.
Is a mini-app required?
No. A bot with inline buttons is enough; the gift page opens in Telegram’s in-app browser.
Which countries are supported?
The audience can be worldwide: gifts are filtered by each user’s country, and only offers available there are shown.
Continue reading
- Gifts for Telegram games and bots
- Gifts for Telegram gift mini-apps
- How to monetize app traffic with partner offers
Have a specific integration in mind? Talk to us.